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I cut my teeth writing across The Telegraph’s lifestyle division before joining SUITCASE Magazine’s award-winning digital team as assistant editor. Having travelled the world writing about innovative ideas – from snail farms in Peru to VR holidays in the metaverse – I now help brands to identify emerging cultural trends.

 

Brands I've worked with include Belmond, Meliá Hotels International, Marriott, Ibis and Booking.com. Alongside researching and delivering cultural insights across the consumer landscape as an analyst at  TrendWatching, I also cover the latest travel industry developments for the forecasting agency, Globetrender. Recent media bylines include Condé Nast Traveller and The Times (London). 

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